Why are iPhone Cases So Expensive?

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So you did a thing. You spurged on your phone because you’re sick of things not working the way they should work. Your battery never kept it’s charge, calls were dropped, pictures were blurry and oh man, don’t even get me started on storage place, right? Phones are a really serious purchase. It’s important to do your research and test a lot of alternatives, or you may end up with something that is more of an annoyance than functional. Usually when making this decision, you end up trusting a brand that you know makes products well, or the actual features of the phone, including the materials that it is made with and the preciseness of the design. Every little feature in the design stage is relevant in creating that prestige glass finish that feels like a real luxury. You know, the perfect, smooth curved edge, or the slim and sleek feel when you slip it in your pocket. Wait, wait, wait…are you really slipping it in and out of your pocket without a case?

Don’t get me wrong, I don’t think anyone actually wants to hide that beautiful glass finish or the iconic Apple logo, but let’s be real – no one wants a broken phone either. So, since you did the thing and splurged on a phone, you’re going to need to do another thing and take good care of it!

Now, taking care of your phone shouldn’t seem so hard right? You buy a phone case, you make sure you properly sync it with your computer, and you try not to abuse it and throw it around. Simple right? Yes, very simple, until you run into a little problem…

You buy a cheap phone case and it doesn’t work. It’s a bad scene. You’re getting frustrated everyday with it considering it doesn’t fit in your pocket or evening bag, and it has this weird silicone smell. You’re even starting to feel a little self-conscious. When you go out for a meal with friends and everyone sets their phone on the table and yours sticks out like a sore thumb. Then, it sort of hits you. You’ve made an investment in your phone, so why not the phone case? If you buy a Canon, you’re going to buy the proper case to protect it. But you think – why are phone cases so expensive anyway?

 

Materials

Let’s break it down piece by piece – literally. Have you ever picked up a phone case in H&M or at one of those kiosks at the mall and it felt sticky and smelled a little..off..? That’s because they use a low modulus silicone.  Acetoxy silicone sealants release acetic acid (which smells a little like vinegar) as they cure. This type of silicone needs a less of a force to stretch, thus deteriorating after time, and risking your shiney new phone falling out. Doesn’t seem like the smartest decision, dose it? Using a better silicone comes with a higher price point, but it is able to accommodate movement up to 50% of the nominal joint width – which means you’re 50% less likely to have your phone slip out with just the choice of silicone alone. This also creates the perfect amount of friction to stay in your hand, but still get the smooth and sleek slide in and out of your pocket. The reason that this is more expensive is because it can take up to 5 days to dry, proving it’s a little harder to mass produce something of good quality. Not only does using a higher grade silicone mean that it actually molds to your phone better, it also will not mark and pickup colors and dirt from other surfaces. The same principle goes with any type of marble, metal or leather you would use on a phone case. They higher quality materials, the more reliable and functional they are. A low grade leather is going to look and feel cheap, while a high grade one will continue to form with your phone case, and add some lovely character over time.

 

Design

In terms of design, what good is high quality materials, with low quality design? There’s no doubt that design makes up 50% or more of the quality of the phone case. Some design teams have multiple industrial designers, mechanical engineers and 2D designers. Now, they’re all working to provide the most optimal phone case, so how could the case be sold at $5.00 / piece? Next to impossible right? If you don’t have the design that provides the overall feel, proper button coverage and the proper fit to allows your camera to take photos without the case being in the way, you’re not going to be very happy with your purchase. The main reason there are so many problems with the silicone cases fitting phones properly, is because they are made with no design, and a cheaper quality of silicone with the hope that it will bend and stretch more to “sort of” fit your phone. Just like buying and sourcing good materials,  producing a phone case that mimics the slim feel of the iPhone requires some expertise.

 

Function

The main reason to buy a phone case is to protect your phone, right? The beautiful shiney screen and slightly curved buttons can be quite fragile. If you opt in for a cheaper phone case, that is lacking design and quality materials, the functions of your phone are going to be toned down. What good is wide-angle and a telephoto lens with a 12 megapixel camera, if a piece of silicone is blocking half of the lens? Or, what if you miss that perfect photo opportunity because you have to remove your case to take a photo? Okay, so maybe you’ve tested the case before you bought it. But are you really going to test the durability of it? I don’t think the typical trip to the mall to buy a phone case involves the “functionality and durability test” which involves dropping your phone from the third story of the mall. This is something you’ll trust in the brand when buying it. If the case uses quality materials, has noticeably impeccable design, and has been tested by the company itself, chances are you’re making the right decision. It’s something that you’ll be able to tell when you see and feel the case.

Just like any other product, quality and function tends to cost more than the “quick-fix” alternative. And in all honesty….. you’ve bought a phone for $500.00+ and you’re not going to put a phone case on it?? There’s a real need for phone cases to protect your phone, so save those cheap silicone cases for those cheap and outdated phones. You’re far much smarter to make a small investment once, than to have to make a big purchase over and over again.

 


 

 

LuxBox Case is designed to maintain the satisfying experience of using the iPhone while protecting it from general wear and accidental drops.